CareerWork$ is a national nonprofit providing free job training in healthcare and banking through its BankWork$ and MedWork$ programs. My role centered on documenting real outcomes and turning them into clear, usable content across digital, print, and fundraising channels. Work included producing content for blogs, annual reports, newsletters, and social media, designing presentations for board meetings and partnership pitches, and supporting development efforts through grant writing, reporting, and donor communications.
On the Ground Storytelling
Nationwide travel supported in-person coverage of graduations and training programs. Interviews with graduates, instructors, and employers were turned into social-first video and photo content that showed the impact of the programs through real people, not marketing language.
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Educational & Program Video
Program-focused videos were edited and produced to explain BankWork$, MedWork$, and how the CareerWork$ model works. These assets were used for participant education, partner alignment, and external communications.
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Graduate & Employer Profiles
Written profiles and short-form videos highlighted graduates now working at major financial institutions. These stories created a library of proof points demonstrating long-term career outcomes and employer trust in the programs.
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Development & Grant Support
Grant writing, reporting, and funder-facing communications translated program results into clear narratives and measurable outcomes, supporting ongoing fundraising and partnerships.
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